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Thursday, November 3 • 11:35am - 12:15pm
Reimagining the Library: Relationships between Library Collections, Space and Public Services

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What defines the library - the collections or the services? How do libraries stay relevant and respond to users' needs? Ask any group of users and one can expect an equally diverse response based on the premise of what the need of the moment is. Increasingly, academic and public libraries are creating new service points to help users develop fresh or different skills. As the diversity of communities increase due to immigration, social change, demographic shifts, the role of the library increases, too. The Makerspace and Gaming Studios, technical writing and resume labs, outdoor reading spaces and collaborative work spaces, in addition to the range of public events and exhibitions taking place in libraries expands the scope and reach of both campus and community services. Equally important, these service areas bridge the role libraries have with other academic and civic units and businesses within the community. Being responsive at the time of need is among the challenges libraries face in the planning and execution of new services that build on collection strengths and directions. Digital natives have different needs and expectations of libraries and using social media to increasingly connect with users has seen profound advantages. Many successful marketing and communications strategies and examples that promote libraries and their collections and services will be shared by creative staff from the Rotterdam Public Library and the University of California, Irvine Libraries that will showcase the links between the discovery of collections and services and the diverse communities they serve.

avatar for Charla Batey

Charla Batey

Communications & Events Officer, University of California, Irvine Libraries
Charla Batey, MBA, is the Communications and Events Officer for the UCI Libraries, where she oversees and directs strategic communications, marketing, public and media relations and special events. She is also member of the Libraries’ External Relations Team, and UCI's Community... Read More →
avatar for Julia Gelfand

Julia Gelfand

Applied Sciences & Engineering Librarian, University of California, Irvine
Julia Gelfand has participated in many Charleston conferences for nearly 20 years.  She continues to have interests in many aspects of the library, publisher, vendor triad that shapes collection development decisions and is watching the tides shift with new and emerging technologies... Read More →

Theo Kemperman

Director, Bibliotheek Rotterdam

Thursday November 3, 2016 11:35am - 12:15pm EDT
Salon I, Gaillard Center 95 Calhoun Street, Charleston, SC 29401