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Friday, November 4 • 6:00pm - 6:45pm
Restructuring a Popular Magazine Collection: Using Microassessment Strategies to Keep Rolling with the Times

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As with many undergraduate libraries at large academic research institutions, the collections of the Shapiro Undergraduate Library (UGL) at the University of Michigan support the curricular, leisure, and lifelong learning interests of first and second year undergraduate students. It is not an archival collection; it can "roll with the times!" During the 2013-2014 academic year, the UGL restructured its periodical collection. Subscriptions to academic and scholarly journals were cancelled, but students still have access to those journals through the research collections of the university library. Simultaneously the UGL's periodical collection refocused its scope to an emphasis on current and popular magazines.

To determine the efficacy of this change, we posed the following questions: How has this collection been used in the last two years since this change? Are undergraduate students aware of the magazine collection? Who uses this collection? For what purpose? With these questions in mind, we conducted a series of microassessments using surveys and mobile polls, as well as circulation data. This was done in collaboration between the library's collection analyst, the UGL's collection coordinator, and a library science graduate student as part of her collection development-focused internship.

The poster will include our methodology, particularly the microassessment tools we used, the results of our assessments, and how we used them to inform changes to the collection.

avatar for Helen Look

Helen Look

Collection Analyst, University of Michigan
Helen Look is the Collection Analyst for the University of Michigan Library. Reporting to the Associate University Librarian for Collections, Helen provides support for the generation and analysis of data for the assessment of the library’s collection development programs and the... Read More →
avatar for Pam MacKintosh

Pam MacKintosh

Collection Coordinator, Shapiro Undergraduate Library and Coordinator of Shapiro Library Reference Services, University of Michigan
Pam MacKintosh is Coordinator, Shapiro Library Reference Services at the University of Michigan and serves as the collection coordinator for undergraduate collections.  
avatar for Faith Weis

Faith Weis

Shapiro Collections Intern, and Master of Science in Information Candidate \'17, University of Michigan
I am a graduate student at the University of Michigan's School of Information, graduating April 2017. I am also currently a Collections Intern and a User and Information Services Assistant at the University of Michigan Libraries. My interests range from collection development to reference... Read More →

Friday November 4, 2016 6:00pm - 6:45pm EDT
Cooper Room, Courtyard Marriott 125 Calhoun Street, Charleston, SC 29401